As a Council every winter in the run up to Christmas we promote Change into Action, an alternative giving scheme supporting specialist charities and street teams helping rough sleepers. Change into Action is a partnership between Birmingham City Council, the Mayor of the West Midlands and the West Midlands Combined Authority aimed at addressing rough sleeping.

Over the years thanks to your generosity Change into Action has helped to change the lives of hundreds of people in Birmingham sleeping rough. But this year we’d like to do something slightly different. So, I’m asking you to join with me in promoting a Day of Action for Change into Action on Friday 2 December.

The ask is very simple - for you to share 3 or more posts about Change into Action across your social media channels on Friday 2 December. To make it as easy as possible for you we’ve written a variety of posts which you can simply copy and paste together with two images you can use. Alternatively, if you wish, you can write your own posts but please use the hashtag #ChangeIntoAction so we can monitor posts on the day.

I’d also like to ask you to consider donating directly to Change into Action on the day. I know that the cost of living crisis means that money is very tight this year and that people are really struggling. However, if you are able to donate anything, however small, it would mean a great deal of difference to changing the lives of people sleeping rough. Every penny you give goes to helping organisations like St Basils, Sifa Fireside and Trident Reach. No money goes to the Council, the Mayor or the West Midlands Combined Authority.

I’m sure that like me you see people who present as homeless and want to help. But there is a better way than giving to people directly as you don’t know where the money goes. That’s why I support Change into Action.  So please join with me this year in sharing three or more posts on your social media channels on Friday 2 December and consider donating directly to Change into Action. And don’t forget if you see or know about anyone sleeping rough you can report it to Streetlink where specialist help and support is available day and night.

Social media posts

Help to change the life of a rough sleeper for good by giving your spare change to Change into Action, every penny goes to helping someone in need. Find out more at https://changeintoaction.org.uk/ #ChangeIntoAction 

Please consider helping people sleeping rough this Christmas and change a life. Every penny you donate to Change into Action goes directly to those who need it most. Find out more at https://changeintoaction.org.uk/ #ChangeIntoAction

By giving to Change into Action you are supporting our outreach teams to help someone who needs it and making a personal difference to the life of a rough sleeper. Please give today at https://changeintoaction.org.uk/ #ChangeIntoAction

Change into Action is a partnership between organisations in Birmingham working together to help vulnerable people move off the streets and into accommodation. Please donate to Change into Action at https://changeintoaction.org.uk/ #ChangeIntoAction

Want to help rough sleepers? There’s a better way than giving directly to people on the streets. Please consider giving to Change into Action, every penny goes to someone who needs it https://changeintoaction.org.uk/ #ChangeIntoAction

Change into Action is a giving scheme which changes the lives of people sleeping rough. It is supported by Birmingham City Council, the Mayor and the West Midlands Combined Authority. Please consider giving at https://changeintoaction.org.uk/   #ChangeIntoAction